5 Reasons Why You Should Use Chatbots for Your Real Estate Business

Last Updated: April 6, 2021

Amidst big competition, real estate businesses need something extra to engage website visitors and simplify the complex process of buying/selling properties online.

The mode of communication with customers has changed. Millennials mostly prefer to interact via messaging or social media rather than standard phone calls or emails.Chat agents are a limited resource, and with the massive inflow of queries, chat agents need a helping hand.Enter Chatbots. A simple real estate chatbot can help in lead generation, customer support, and store customer data for future reference.

If you are into the real estate business and looking towards a budget-friendly solution to scale, then chatbots can become your obvious choice. Here are the top 5 reasons how chatbots can help in your real estate business.

Get Qualified Leads

Your chat agents have to spend a considerable amount of time qualifying customers and understanding their requirements before they can help them. This increases the response time and also leads to friction between the customer and the agent.

A simple real estate chatbot can collect your customers’ requirements and send the information to your agents to further assist the customers. This helps real estate agents assess their leads’ seriousness and deliver high-quality information to potential leads instantly.

Capturing information via a real estate bot can also help nurture and store into your database or CRM for future reference.

Contact us forms vs. Conversational bot

What kind of property are you looking for? What’s your budget? Can you please share your contact information? How many times did your agents ask this to your customers? Answer – Too many! With chatbots, these questions can be automated easily and conversationally instead of boring contact us forms.

Website visitors are impatient; if they did not receive help immediately, you might risk losing them to your competitors. Contact us forms can delay the momentum and hence your lead generation process.

Chatbots can provide real-time service 24/7 and can answer FAQs with ease. If programmed well, they can suggest the best solution to the customers like a human agent would. Attract new leads by installing a chatbot on your website.

Manage Data Effectively

Chatbots not only help you generate leads, but they also help with storing all your property listings in your favorite business CRM. Moreover, they can facilitate data updating and modifications. 

Chatbots can also be trained with the latest updated database and offer real-time help to users. Human agents might miss the latest updates, but chatbot will not.

Data on your customers can help you with reporting and planning follow-ups with the potential buyers.

Schedule Property Viewings

Real estate businesses traditionally survived on in-person talks with realtors and brokers. But with a plethora of options available online, people do their market research before they could visit the property. It saves them time and also keeps them from having to pay commissions.

With chatbots that support scheduling visits and property tours, it becomes all the easier for a buyer to do the market research, shortlist the property and also schedule the visit all in one go. Real estate chatbots can be effective in handling this process end to end.

Save Time for Your Chat Agents

Chatbots are an excellent investment for your real estate business because they can reduce the response time and improve your ROI. Chatbots can automate all the repetitive manual process like answering FAQs to generating leads thereby saving a lot of time.

They are simple to install and budget-friendly to implement and experiment with. A chatbot alone can handle vast volumes of requests and instantly respond to any number of queries. 


However you see it, chatbots for real estate is a boon for your business. It will take care of your website visitors while you focus on growing your business. 

Chatbots will ensure customer success, customer customer engagement, and proven business growth with the help of fast and seamless technology.

Interested in building chatbots for your business? At HappyFox we build custom use-case based AI Chatbots. Book a demo and talk to our implementation expert today.